Airbnb: How a Rejected Startup Built Trust in a World Full of Skepticism
Imagine this. A stranger sleeps in your home, opens your fridge, eats your food. And you hand them the key yourself. Would you be okay with that? Sounds bizarre...
đź”” When They Think of It, Do They Think of You?
The Overlooked Power of Brand Salience (And Why It Beats Brand Awareness) Let’s begin with a quiet, but powerful moment. You’re in a supermarket aisle.You’re st...
Your Startup Isn’t Failing Because of Low Sales. It’s Because You’re Ignoring This One Ratio.
Let’s talk about CAC-to-LTV — the silent killer of early-stage businesses. No, it’s not a buzzword.It’s the difference between growth that scales and growth tha...
The One Metric Most Entrepreneurs Ignore — Until It’s Too Late: Understanding Customer Lifetime Value (CLV)
Let me tell you a story. Daniel ran a handmade soap business. His ads were working. Instagram followers growing. Orders rolling in. But six months later, he was...
Let’s Play Around with Product Pricing Strategies
Remember Nahid from our last episode?Yeah, the guy who was confused about which revenue model to choose for his service. With a bit of help, he figured it out. ...
You Built Something Cool. Now… How Do You Make Money From It?
So, you’ve made something.A tool, a platform, a service.Maybe you’ve got a few users. Maybe even a few hundred. People are saying nice things.“Hey, this is usef...
đź’” Dreaming of Business Success? Here’s Why Most Fail (And How You Can Survive)
So, you finally took the leap.You’ve got your business idea. The name. The logo. The dream. You’re thinking,“This time next year, I’ll be killing it. I’ll have ...
🌱 Start Small, Stay Real: The Quiet Power of the Businesses We Build With Heart
I didn’t grow up dreaming of building a “startup.”I dreamt of building something that mattered. Not for investors.Not for headlines.But for people. Something I ...
The Burnout Illusion: Why Hustle Culture Is Failing Modern Professionals
You wake up before the alarm, check your emails before your coffee, and scroll LinkedIn like it’s the morning paper. Maybe you’ve skipped breakfast again. Maybe...
You Wanted Freedom. But No One Warned You About the Weight That Comes With It.
You don’t set an alarm anymore.You answer to no boss.You work from your favorite café.You’ve made it… right? Except, deep down, there’s this voice: “Is this rea...